About the project:
Atlant24 is a company that provides legal support to drivers
Objective:
To increase the volume of service sales
Actions taken:
- Competitor analysis
- Audience analysis
- Preparation of photo/video materials for creatives
- Creation of creatives
- Launching a messaging campaign
- Optimization of the advertising campaign
- Monitoring campaigns and adding new ad groups
Creatives:
Results:
- Total expenditure: $1,939.21
- Number of leads: 1,041
- Average cost per lead: $2.16
- Clicks: 13,108
- Average cost per click: $0.81
Conclusions:
- Creatives: Creatives with police imagery and the headline “Legal Support” work more effectively
- Geography: The advertising campaign targets people residing in Ukraine
Team:
